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Home Exhibition :
A common ground for
customers and storekeepers

The Home Exhibition which takes place every year in Madurai is clearly an event that should not be missed by the local population. Indeed, the fair was on for ten days, from February 11th to the 21st of this year. It attracted most of the people as the entrance fee was only Rs.10. It was also the opportunity for many brands to become even more well-known and for customers to benefit from rock-bottom prices.

Marie Nahmias,Paris,France.

Mr. Radha Krishnan at Zen Home Needs.

The various stalls showcased a vast range of products from yoga classes, high-quality furniture and water purifiers, to paintings. Mr Radhakrishnan who represents the ZEN HOME NEEDS brand is one such vendor. He sells home equipment such as kitchen tools and security safes. Visiting customers can benefit from very high discounts, minus 1,500 Rs on gas stoves, the usual store price being 7,000 Rs. According to Mr Radhakrishnan, potential demand for such good quality/price ratio products is very high.

A few meters away stands Mr Ramesh, from HARIHARAN Promoters trader who is quite used to such kinds of events, as he has already been to three similar exhibitions in the last four months. His company specializes in selling commercial property to private individuals. If customers are satisfied with the potential building area, they are asked for a cash advance to start title transfer procedures as soon as possible. When asked about the current state of the real estate market in Madurai, Mr Ramesh explained that Alagar Kovil Road is a highly demanded district by Madurai inhabitants. Indeed, its university, schools and hospital, as well as all businesses already located there, make it very expensive and difficult to access. To participate in this fair is thus lucky for this storekeeper. He can so introduce himself to a new clientele and increase his chances to sell, thanks to the presence of customers of any social classes here.

This fair has the particularity to welcome businesses of any kind. It is very impressive to see so many different stores succeeding one another.

A Shopping Mother with All her Children.

The Exhibition is a veritable treasure trove for visitors. You can find everything from car manufacturing to pet shops, spices to cosmetics; all for very competitive prices.

We met two young women from Madurai who told us they were looking for cheap cosmetics. They were sure to find corresponding products among such vast, varied and low-priced offers.

As for the Pongodi family, they just wanted to make the most of the fair and benefit from great discounts enabling them to purchase normally-expensive goods at a discount or to buy the presents that their children liked the most among the numerous toy stores.

It is a pity that the Home Exhibition lasts only ten days. The customers would be happy to benefit more from all these reductions. Like every year, this fair is a big success this time too. In the midst of all the enjoyment, this event of course will be renewed, and next year, the organizers expect more number of people.